5 Crazy Branding Stats You Need to Know

A wise woman said recently, “Your brand is your promise.” – Dana DiTomaso, MozCon 2015

Whether you are doing social/digital, print, television, or in-person marketing, your brand is what clients expect you to deliver. Whether your B2B branding focuses on excellent customer service, personalized solutions, cost-effective products, or fast delivery, your branding sets the stage for clients’ expectations.

We’ve compiled 5 crazy branding statistics that you need to know to help put the importance of proper business brand creation.


Global brands spend 45-75 % of their social media time on Facebook.
Social media is for B2B brands too. In today’s digital networking environment, your brand can’t afford to ignore major networks like Facebook or Twitter.


80% of consumers are more likely to evaluate solutions from the brands they follow on social channels.
Social media channels are a one-to-many solution for getting the word out about your products and services. By creating a strong brand presence on social media, you can reach a broader audience.


45% of a brand’s image can be attributed to what it says and how it says it.
Your brand is your promise, what you say you will do, how you say you will do it, and how it is done. Make sure your company delivers on what you say you will.


54% of people don’t trust brands.
Much of this distrust comes from broken promises and not delivering on client expectations. You must work to earn your potential client’s trust.


Color increases brand recognition by up to 80%.
This one is the craziest of all statistics and is the reason why it’s important to have a consistent brand color palette.


Increase your online Brand Awareness and Drive Revenue! And who doesnt want more MONEY!


Where does your ONLINE BRAND stand? 

Are you making the most money possible?

Call Tammy Miller Design for your FREE Online Social and Website Audit.




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